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Ferrari's Beating Heart : The Ferrari V12 Exhibition at Landmark Atrium

06 August 2024

Ferrari is set to ignite the streets of Hong Kong with "Ferrari's Beating Heart", an unforgettable display celebrating its iconic V12 engine, coming to Landmark Atrium from August 7th -10th.

This rare public exhibition will kick off on August 7th with the dazzling "144 cylinder parade", a procession of a dozen Ferrari V12 models starting from the stunning Repulse Bay winding its way through to the heart of Central. This stunning sight will provide the public with a rare glimpse of the automaker's engineering prowess and design legacy.

That evening, an exclusive cocktail event at Landmark Atrium will be hosted to officially launch the exhibit. Guests will have the opportunity to get up close with Ferrari's latest V12-powered models, including the brand-new 12Cilindri, 365 GTB/4 and Purosangue. Visitors will be able to marvel at how Ferrari's legendary V12 powerplant has been refined and enhanced over the decades, even as the marque's designs have continued to push the boundaries of style and performance.

The public is invited to join this celebration of Ferrari's unparalleled automotive artistry. The display at Landmark Atrium will run from Wednesday to Saturday, August 7-10, allowing all enthusiasts to see the evolution of these iconic supercars firsthand. Don't miss your chance to witness the unwavering passion and excellence of Ferrari, the world's most prestigious automotive brand at Landmark.


Date: August 7th -10th
Location: LANDMARK ATRIUM

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@BlackbirdFerrari